New app gives LakeXpress customers mobile ticketing option using smartphones

Lake County Transit is offering a new service to allow riders to purchase fares via a mobile phone app.

Lake County Transit is giving customers the option for a cashless fare payment choice, along with allowing riders to purchase and activate LakeXpress passes before boarding with their smartphones.

The new service will give customers a cashless fare payment choice, along with allowing riders to purchase and activate LakeXpress passes before boarding with their smartphones.

This simple system for mobile payments is designed to increase accessibility for the estimated 75 percent of LakeXpress customers who own smartphones. LakeXpress also hopes to attract and engage with new customers who might not ordinarily choose public transit as a means of mobility.

“We believe the app provides another great option for cashless travel on LakeXpress, and it will seamlessly integrate into the lifestyle of current and potential new customers,” said Transit Operations Supervisor Jill Brown.

LakeXpress operates from 6 a.m. to 8 p.m. Monday through Friday. Fares for LakeXpress are $1 for all trips. Half-fares are available for riders 60 years or older, veterans and individuals with disabilities (buses are equipped with lifts). Free fares are available for students with a valid school photo ID and children younger than 5 who are accompanied by a fare-paying chaperone.

A link to the new app is available by clicking HERE. For more information about LakeXpress, call (352) 742-1940 or visit www.ridelakexpress.com.